I had a talk with a client today about their website and how it's ranking for their keywords. His higher-ups wanted to know why they don't rank the same at Yahoo (the search engine they happen to prefer) as at Google. This is a company who receives over 20% of it's total business from online inquiries generated from their website. In a brick and mortar, real world, service-type industry, where sales equal large contracts - this is remarkable.
Click to Continue » Why Aren't We #1 on Yahoo? We Are at Google…
If you’re in the market for a website re-design or new web design, you’ve probably been confronted with so many different price points. How do you know what you’re getting?
Are you looking for web site pricing?
Package deals are often advertised and take a one-size-fits-all approach to the process. This can be great for a business just starting out, or one that needs a minimal web presence. For a business that has greater needs, requires a custom design, or needs specific functions or features – this may not be the best fit.
Click to Continue » Web Site Pricing – What are you getting with that Package Deal?
How does your site do with the basics of SEO? What is SEO? SEO stands for Search Engine Optimization. It’s the process of taking a page on a website, and optimizing it’s content to help it appear for specific searches in a search engine. Every search engine is a little different, using a different algorithm, but the basics of SEO are the same. These are very basic, there’s volumes to learn on this topic, but here are a few things you can easily change.
Click to Continue » How does your site do with the SEO basics?
Have you sat down and spent some time thinking about goals? Your site should have a reason for being. Is your website living up to it’s goals? Is it a cornerstone of your business, bringing in new business, making you a leader in the marketplace? Does it add value to your business? It all comes down to your goals and your marketing plans.
Click to Continue » What are your Goals for YOUR Website?