✦ About Lisa
For years, I hid parts of myself.
Behind the curtain. Behind client work.
Behind labels like “SEO,” “AI,” or “digital strategist.”
But the truth is:
I’m all of it.
The strategist and the mystic.
The writer and the author.
The mom, the wife, the woman in her next act.
The one who sees patterns in the digital mess and turns them into something that works.
What I Do
I help people in their next act — consultants, publishers, and business owners — build websites, SEO, and systems that actually support the life they want now.
That looks different for everyone:
For consultants, it’s translating tech into clarity so they can focus on serving clients.
For publishers or long-term businesses, it’s being the partner behind the curtain who keeps things working without the hype or chaos.
At the core, it’s all about digital coherence — making sure your online presence works as a whole, not a pile of disconnected parts.
Why work with me
I’ve been building and fixing websites for nearly 30 years. I’ve seen every trend come and go, from the earliest days of SEO to the rise of AI in search and content. Through it all, one thing has stayed true:
✨ Businesses don’t need more noise. They need clarity, alignment, and systems that last.
That’s what I bring. Whether it’s a clarity session, a deep-dive audit, or long-term consulting, my work is about cutting through the mess and helping you move forward.
The Human Side
When I’m not translating digital chaos into clarity, you’ll probably find me writing, reading sci-fi, or watching crows and hummingbirds from my backyard.
I’ve always believed work should fit life — not the other way around. B Unlimited was my first step into that truth nearly 30 years ago. Unhidden is simply the next chapter, where I bring honesty, irreverence, and a touch of mystic perspective into how I work and write today.
Unhidden, in Your Inbox
Honest stories and sharp strategies for your digital world—because pretending is exhausting.