We specialize in small to medium sized business website design, marketing and SEO. Based in Houston, Texas, we work with local, national and international clients. Service we offer include:
- web design and development including WordPress
- converting sites to WordPress (for example: static to WordPress, or converting a site from another platform.)
- website marketing and an in-depth roadmap process.
- website evaluation including SEO audits
To design and develop a successful web site we follow several basic steps:
Step One:
Evaluate Your Business and Current Web Site
- Evaluate the needs and requirements of your business
- Audit and evaluate your current web site
- Evaluate your market and competition
- who is your customer avatar, what's their persona?
- who are your competitors in this space?
- keyword discovery and strategy
Step Two:
Determine Your Goals and Objectives
- Your goals for your website
- Content Decisions: What information to present and how.
- What is your unique selling point?
- Will this site include e-commerce, selling online, providing information, gathering leads?
- How will your visitors interact with the site?
- Who are the audience you need to reach and what are their expectations?
- May include domain name selection for a new site.
- Hosting and technical requirements and other integrations.
Step Three:
Design and Develop, Website Creation
- Organization of the site. Site architecture. Navigation.
- Search engine optimization: on page and other elements including site speed, mobile friendliness, site maps, structured data and more.
- Look and Feel. User experience.
- Development, Interactivity, Features.
- e-commerce
- newsletters
- social media integration
- forms, surveys, quizzes
- video, audio, slideshows
- blog, whitepapers, case studies
Step Four:
Ongoing Marketing and Monitoring
- Continuous review of analytics and other data to make sure your foundation stays strong and keeps growing.
- Tailored for your audience, your market, your goals.
Ready to Get Started?
Contact us today to find out how your business can benefit from online presence and how a web site can enhance the marketing efforts for your business.